Ben Settle Email Players 1 15 Portable 〈2K 2024〉

Just copy that sells. From anywhere. To almost anyone.

Stop building a job; start building a list.

Subscribe to his actual newsletter for $1 (yes, he often runs a "first month for a buck" trial). You get access to all past issues (including 1.15) via a private portal. You can then make your own portable copy via "Print to PDF."

Welcome unsubscribes. The faster you repel the people who will never buy from you, the tighter your bond becomes with your hyper-responsive core fans. 4. Stealth Selling and the Soft-Hard Pitch ben settle email players 1 15 portable

How to sell when you are sending content emails?

Ben

Unlike many online marketers who promote flashy, "automated" systems, Ben Settle advocates for a return to old-school, direct-response principles. He advocates for: Connecting with your audience consistently. Storytelling: Using "boring" daily life to sell products. Just copy that sells

And I care that it fits in your back pocket.

Strip out academic language. Use short sentences. Use fragments. Be polarizing.

You cannot have a "Portable" empire with just one product. Issues 1-15 emphasize the ladder: Stop building a job; start building a list

The first 15 issues of Email Players are highly sought after because they outline the bedrock principles of Ben Settle's system. Rather than offering temporary "hacks" or technical tricks, these foundational guides teach timeless human psychology and strategic copywriting frameworks. Key frameworks established in these early issues include: Ben Settle: The 6-Figure Slacker - AWAI

Instead of aggressive, hype-filled sales pitches that trigger a reader's defensive walls, the first 15 issues of Email Players teach the art of the natural transition. The pitch should feel like a logical, organic extension of the story you just told. Settle demonstrates how to drop subtle, psychological hooks throughout the body copy so that by the time the reader reaches the call-to-action (CTA), clicking the link feels like their idea. Why the "Portable" Format Matters to Modern Marketers

They cover setting up your list, crafting subject lines, and creating the "personality" needed to make subscribers excited to open your emails daily. Key Themes Covered in Early Email Players

Ben Settle’s Email Players 1–15 is about tearing up the rulebook of "professional" marketing. It teaches that if you want to sell via email, you must stop acting like a business and start acting like a human being who is fun to hang out with. Entertain daily, pitch unapologetically, and ignore the haters.